Wednesday, March 12, 2014

Invitations that speak volumes

Guest Post By Digital Printing

These days, invitations are almost as important as the party itself. Sending out invites will make or break the party or event; it will tell your invitee everything they need to know about the party (literal details) but it will also give them a wealth of information about the company you are expecting, fun, serious, big, small?  And on this information alone they will confirm their attendance (or not as the case may be!). It’s all in the detail of your invite. Below we take a look at the importance of a well designed and printed invite.

1) The Design
Creativity and originality are everything in today’s world. Everybody wants something new, fresh, and different. Your invite needs to get people talking and create a buzz.
Here’s how you do it;
  • Create a design that reflects your event
  • Don’t be afraid to put your own mark on it, especially if it’s a particularly special event like a wedding. Personalise it! Include photos of you and your future other half or if that’s not your style, find something that is like cute images and playful colours.
  •  Use different shapes and sizes. You don’t need to follow predictable sizes or shapes; you can be original and choose something unconventional.

2) The paper and the finish
Your choice of paper and finish will have a big impact on the overall look and feel of your invite. For example, silk coated paper has a smooth feel with a discreet surface sheen, gloss coated paper has a shiny surface and a very smooth finish, the need for lamination is reduced with this choice and uncoated has a soft tactile finish. Matt lamination gives a soft, contemporary effect. Gloss lamination gives a higher quality shine finish than gloss card. So make sure you get to know the various paper choices and finishes available before you make your choice.

3) The Print
Perfection is everything and when it comes to printing the perfect invite, you need easy, affordable and quality print, you need convenience (after all, you are planning an event; you don’t have time to worry about hassle with the printer!) The simplest, most cost effective and quality conscious way to digitally print is easy. These steps are simple; all you have to do is upload your artwork, order the quantity and wait. Before you know it, your beautiful invites will be in your hands and ready for distribution. 

Remember that colour and patters are forever in style, you can also impress with simple yet effective patterns, go floral or get some inspiration from unusual and quirky prints. Best of luck to you, your invites and your big event!

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